DESIGNED AND DEVELOPED BY ME
Elgato Website ⁽⁰⁴⁾
Elgato Website ⁽⁰⁴⁾
Elgato Website ⁽⁰⁴⁾
Elgato
Website ⁽⁰⁴⁾
Company & Role
SMAL GmbH · UX/UI Designer. Involved in research, strategy and UI design.
Design Team
Felicia Evaldsson · Marcello Zanetta
Project Description
Designed and manteined the Elgato website. Designed new product pages, improved the overall site UI, and built a scalable design system with bold layouts and motion-driven storytelling.
Takeways
Takeways
Takeways
Takeways
For two years, I’ve been part of the main design team working for Elgato, leading a user-centered redesign of their website. I focused on scalable design systems, shaping pages, components, and animations into a cohesive, impactful experience.
For two years, I’ve been part of the main design team working for Elgato, leading a user-centered redesign of their website. I focused on scalable design systems, shaping pages, components, and animations into a cohesive, impactful experience.
For two years, I’ve been part of the main design team working for Elgato, leading a user-centered redesign of their website. I focused on scalable design systems, shaping pages, components, and animations into a cohesive, impactful experience.
Design process
Design process
Design process
The project started with an in-depth exploration of the existing website to identify areas for improvement and innovation. From there, I collaborated with product and marketing teams to define visual priorities and performance needs for each launch.
A new design system was established to streamline workflows and ensure visual consistency across different product categories. This included reusable UI components, typography rules, spacing conventions, and color logic, all documented and maintained across teams. Motion design and interactivity played a key role in enhancing the user experience. I designed new animation patterns and micro-interactions to support storytelling and product highlights—making the pages not just functional, but memorable.
The project started with an in-depth exploration of the existing website to identify areas for improvement and innovation. From there, I collaborated with product and marketing teams to define visual priorities and performance needs for each launch.
A new design system was established to streamline workflows and ensure visual consistency across different product categories. This included reusable UI components, typography rules, spacing conventions, and color logic, all documented and maintained across teams. Motion design and interactivity played a key role in enhancing the user experience. I designed new animation patterns and micro-interactions to support storytelling and product highlights—making the pages not just functional, but memorable.
The project started with an in-depth exploration of the existing website to identify areas for improvement and innovation. From there, I collaborated with product and marketing teams to define visual priorities and performance needs for each launch.
A new design system was established to streamline workflows and ensure visual consistency across different product categories. This included reusable UI components, typography rules, spacing conventions, and color logic, all documented and maintained across teams. Motion design and interactivity played a key role in enhancing the user experience. I designed new animation patterns and micro-interactions to support storytelling and product highlights—making the pages not just functional, but memorable.
